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Product / EditorialFollow your creative instinct

A campaign as individual as your brand.

Build a visual world around your collection. Bring garments, models, and a creative brief together in one editorial workspace.

Editorial creative direction generated with AI

Your vision.
A simpler process.

Select your garments, choose a model, and describe the scene. Use presets as a starting point or write a direction that is entirely yours.

01

Bring your collection together

Start with clear photography that shows your garment at its best.

02

Set the scene and creative direction

Make intentional choices about the look you want to create.

03

Create, review, and refine

Check the result against your original, then save your approved assets.

A workflow that works for you
01

Write your own creative brief

02

Explore scene presets

03

Build looks from multiple items

Before you begin

A few things
worth knowing.

Illustrations show a creative direction. Review generated images for garment accuracy before you publish.

What can I create with Shotward?

Create on-model images from flat lays, mannequin shots, or existing fashion photos. You can also explore editorial scenes and generate short fashion videos from a still image.

Do I need professional product photos?

You can start with a clear, well-lit product photo. Keep the full garment in frame, avoid obstructions, and make sure colors and details are visible. Better source images give you a better starting point.

Can I choose the model and background?

Yes. The creation workflows let you select from the model and background libraries. Flat-lay and mannequin workflows also include pose selection. Available choices depend on your plan.

Will every garment detail stay exactly the same?

Generation aims to retain the garment, but AI can alter fine details. Always compare the result with your original, especially prints, logos, seams, and fit. Use the photo issue flow when a result needs attention.

How do credits work?

Each photo uses 1 credit; each video uses 5. For example, 10 products with 3 photos each and 2 videos use 40 credits. Your workspace shows your remaining balance before you generate.

Your next collection starts here

Make something
worth looking at.

Your vision. Your garments.
A whole new way to bring them to life.

Start creatingTalk to our team